About Us

Effie & Co. was established in 1974 and was one of the first small businesses in Belmont Shores, California.

We have seen a lot of changes here on 2nd Street, but one thing that hasn’t changed is our precision hair cutting and coloring, techniques required for employment in our salon. All of our stylists continue to have advanced education and in-salon seminars from The Vidal Sassoon Academies in Santa Monica, Chicago and San Francisco.

We have return clients from all over the country and the world, as a result of our attention to detail and excellent customer service.

Book your appointment today and come experience a haircut, color and style you will be sure to love!

 We are located at:
5245 East Second Street
Long Beach, CA 90803
Google Map

For Appointments:
(562) 439-0217

Tuesday thru Friday, 9:00AM – 7:00PM
Saturday, 9:00AM – 4:00PM
Sunday, 11:00AM – 5:00PM
Monday, By Appointment